What is a Community Engagement Strategy?
A community engagement strategy is a plan designed to help organizations and businesses build relationships with their local communities, increase dialogue and collaboration, and address community needs and concerns in a meaningful way. This type of strategy should include measurable objectives and targets (KPIs) to track progress and identify areas for improvement. It should also include actions (projects) to help achieve the desired outcome. Having a comprehensive community engagement strategy in place can help organizations make a positive impact in their local communities.
What's included in this Community Engagement Strategy template?
- 3 focus areas
- 6 objectives
- 6 projects
- 6 KPIs
Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.
Who is the Community Engagement Strategy template for?
This community engagement strategy template is designed to help organizations and businesses develop strategies for effective community engagement. It’s built to provide guidance on how to define focus areas, set measurable objectives, and create projects and actions to achieve the desired outcomes. This template is a great starting point for any organization that is looking to increase community engagement and build meaningful relationships with their local community.
1. Define clear examples of your focus areas
When developing a community engagement strategy, it’s important to identify the focus areas that an organization wants to work on. These focus areas should be related to the organization’s goals and objectives, and should be specific enough to allow for measurable objectives to be set. Setting clear focus areas provides a framework for the rest of the strategy. Examples of strategic focus areas that could fall under a Community Engagement Strategy could be: Enhancing Community Engagement, Promoting Dialogue and Collaboration, and Addressing Community Needs and Concerns.
2. Think about the objectives that could fall under that focus area
Once an organization has identified its focus areas, it should then define the objectives that fall under each focus area. Objectives should be specific and achievable in a reasonable amount of time. Examples of some objectives for the focus area of Enhancing Community Engagement could be: Increase Community Participation, and Improve Communication with Community.
3. Set measurable targets (KPIs) to tackle the objective
Once the objectives have been identified, the next step is to set measurable targets (KPIs) to track progress. KPIs should have an initial value and a target value, both of which should be tracked and reported on regularly. An example of a KPI for the focus area of Enhancing Community Engagement could be: Increase the number of community meetings held per month.
4. Implement related projects to achieve the KPIs
Once KPIs have been set, it’s time to create projects and actions to help achieve the desired outcome. These actions should be broken down into smaller, measurable actions that can be tracked and reported on. An example of a project related to Enhancing Community Engagement could be: Conduct an online survey to gain feedback from the community.
5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy
Cascade Strategy Execution Platform is a powerful tool that helps organizations and businesses develop and implement strategies. The platform provides guidance on how to define focus areas, set measurable objectives, and create projects and actions to achieve the desired outcomes. With Cascade, organizations can quickly and easily track their progress and measure the success of their community engagement strategies.