THE STATE OF STRATEGY REPORT 2025

Why execution—not strategy—is what’s breaking your business.
Packed with data from 459 global leaders, expert
commentary from 9 contributors, and over a decade of
execution insights from Cascade.

The Execution Crisis Is Real
—and Measurable

Most companies don’t fail because they lack a strategy. They fail because they can’t execute
the one they already have.

79%

of organizations lack effective strategy reporting

80%

of organizations lack effective strategy reporting

70%

of organizations lack effective strategy reporting
Only

3.55%

of organizations lack effective strategy reporting
And yet, many leadership teams continue to rely on static documents,
disconnected processes, and outdated ways of working.
Tactics win battles—strategy wins wars. The edge lies in treating long-term strategy with the same rigor as daily execution.

Our Take: Strategy is
Everyone’s Business

Strategy isn’t just for the
boardroom—it’s everyone’s job.

From C-suite to frontline teams, successful companies bring strategy into daily work—through clear priorities, shared ownership, and measurable progress.

Strategies fail when they’re set once and never revisited—leaving teams unable to adapt in real time.”

— Kristen Brown,
Vice President of Strategy

Inside the Report

This is not another trends piece or checklist. It’s a diagnosis—
backed by data, expert voices, and years of in-the-field insight.
Here's what's inside
  • The five core reasons strategy execution fails - backed by real numbers
  • What sets high-performing organizations apart in execution
  • A proven framework to assess your current execution system
  • The five levels of maturity that separate strategic planners from agile executors
9 expert voices and Cascade’s 10+ years in enterprise strategy execution.

Where Execution
Becomes the Advantage

Top performers don’t just plan better—they execute smarter.

They embed strategy into every meeting.
Every decision.
Every daily routine.

They don’t wait for an annual review.
They act with speed, adjust in real time, and stay ahead.

The real question isn’t whether your strategy is strong enough.
It’s whether your execution is built to win.

Inside the Report

This is not another trends piece or checklist. It’s a diagnosis—
backed by data, expert voices, and years of in-the-field insight.

Download the report

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