What is a Real Estate Business Plan?
A real estate business planoutlines the goals, projects and actions that a real estate business will use to achieve success. It will typically include information about the market, target customers, competitive landscape, financials, and other key elements. The plan should also include specific goals and objectives that can be measured over time to track progress and success.
What's included in this Real Estate Business Plan template?
- 3 focus areas
- 6 objectives
- 6 projects
- 6 KPIs
Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.
Who is the Real Estate Business Plan template for?
This real estate business plan template is designed for real estate teams, developers and investors looking to launch, run, and grow their real estate business. It provides a framework to help create a comprehensive plan that addresses all aspects of the real estate business and provides a clear path to success.
1. Define clear examples of your focus areas
Focus areas are broad topics that a real estate business should focus on in order to achieve success. Examples of focus areas may include Acquire Target Properties, Manage Properties, and Generate Leads. For each focus area, objectives and projects should be identified that will lead to the achievement of specific goals.
2. Think about the objectives that could fall under that focus area
Objectives are specific goals that are related to each focus area. They should be measurable and achievable, and should include a timeline for completion.
Examples of some objectives for the focus area of Acquire Target Properties could be: Increase Deal Flow, and Increase Conversion Rate.
3. Set measurable targets (KPIs) to tackle the objective
KPIs, or Key Performance Indicators, are measurable targets that can be used to track and measure progress towards the objectives. These should be measurable and achievable, and should include an initial value, a target value, and a unit of measure.
An example of a KPI for the focus area of Acquire Target Properties could be: Increase Number of Potential Deals Identified.
4. Implement related projects to achieve the KPIs
Projects, or actions, are the initiatives that will be implemented in order to achieve the KPIs. They should be specific and achievable, and should include a timeline for completion. For example, an action to achieve the KPI of increasing the number of potential deals identified could be to aggressively pursue potential deals.
5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy
The Cascade Strategy Execution Platform is an online tool that provides real estate businesses with the tools and resources needed to create and execute a successful business strategy. It helps to streamline the process of creating a real estate business plan and provides a platform for tracking progress and success over time.