LATAM Business Strategy Plan Template

Grow your Latin American business with a comprehensive strategy plan tailored to your needs. Get started today!
Or import into an existing account
LATAM Business Strategy Plan Template

What is a LATAM Business Strategy Plan?

A Latin American (LATAM) Business Strategy Plan outlines the steps necessary to reach a desired goal for businesses acting in or expanding to the LATAM Region. It includes objectives, actions, and key performance indicators (KPIs) for measuring success. A plan should be tailored to the needs of the Latin American region, and should include any local or cultural factors that may affect the success of the strategy. It is a helpful tool for businesses operating in the Latin American region to ensure their success.

What's included in this LATAM Business Strategy Plan template?


  • 3 focus areas
  • 6 objectives
  • 6 projects
  • 6 KPIs

Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.


Who is the LATAM Business Strategy Plan template for?

This LATAM Business Strategy Plan template is designed to help businesses and organizations operating in the Latin American region create an organized, well-thought-out strategy plan. It offers practical guidance on how to identify focus areas, set objectives, choose key performance indicators (KPIs), and implement related projects to ensure success.

1. Define clear examples of your focus areas

Your focus areas should be the broad topics that you want to address in your plan. Each focus area should have its own set of objectives and related projects. Examples of strategic focus areas that could fall under a LATAM Business Strategy Plan could be: Improve Market Access, Enhance Online Presence, and Improve Customer Retention.

2. Think about the objectives that could fall under that focus area

Objectives are specific goals that you want to achieve under each focus area. For example, under the focus area of 'Improving Market Access', objectives could include Expand to Argentina and Peru; or Increase brand awareness in Mexico.

3. Set measurable targets (KPIs) to tackle the objective

Key performance indicators (KPIs) are measurable targets that you can use to track progress towards your objectives. It is important to set realistic and achievable targets to ensure success. For example, under the objective of 'Expand to Argentina and Peru', a KPI could be to Increase number of customers in Argentina and Peru by 20%.

4. Implement related projects to achieve the KPIs

Projects are actions that you can take to achieve your objectives and KPIs. Projects should be tailored to the specific objectives and KPIs you have set. An example of a project related to Enhance Online Presence could be: Launch chat-bot in the Spanish app.

5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy

The Cascade Strategy Execution Platform is a powerful tool that can help you achieve your objectives faster. It helps you create, manage, and track your strategy plan in one centralized system. With Cascade, you can easily monitor progress, identify areas for improvement, and make adjustments to ensure success.

Getting started with your
LATAM Business Strategy Plan Template
only takes 20 seconds.
Or import into an existing account