Sales Growth Plan Template

What is a Sales Growth Plan?

A sales growth plan is a roadmap designed to help sales teams increase their sales performance and productivity. It outlines specific steps and objectives that need to be taken to achieve sales growth, including setting measurable targets, implementing projects and tracking progress. The plan should be tailored to the specific goals and needs of the team, taking into account the resources available, potential challenges, and opportunities for improvement.

What's included in this Sales Growth Plan template?

3 focus areas
6 objectives
6 projects
6 KPIs

Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.

Who is the Sales Growth Plan template for?

This sales growth plan template is designed to help sales teams of all sizes and industries develop a plan to grow their sales. It is a comprehensive and customizable template that covers all the necessary elements of a successful sales growth plan, from defining focus areas, setting objectives and measurable targets, to implementing projects and tracking progress.

1. Define clear examples of your focus areas

The first step in creating a sales growth plan is to define clear focus areas. These are the areas of your sales process that need improvement or where you want to see growth. Examples of focus areas may include increasing sales team productivity, improving lead conversion, or increasing average sale prices.

2. Think about the objectives that could fall under that focus area

Once you identify your focus areas, the next step is to set objectives. Objectives are specific goals that you want to achieve within each focus area. They should be measurable and actionable, and they should be tailored to the needs and resources of your team.

Examples of some objectives for the focus area of Increase Sales Team Productivity could be: Increase Outreach Efforts, and Improve Lead Conversion.

3. Set measurable targets (KPIs) to tackle the objective

In order to achieve your objectives, you need to set specific and measurable targets, or key performance indicators (KPIs). These should be aligned with your objectives and should be tailored to the focus area. For example, if your objective is to increase sales team productivity, you could set a KPI to increase the number of sales calls by a certain amount.

An example of a KPI for the focus area of Increase Sales Team Productivity could be: Increase number of calls from 20 to 40.

4. Implement related projects to achieve the KPIs

Once you have set your KPIs, the next step is to implement the projects that will help you achieve them. These projects can be anything from increasing outreach efforts to improving lead conversion. They should be tailored to the specific KPIs and resources of your team.

An example of a project related to Increase Sales Team Productivity could be: Increase the number of sales calls.

5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy

The Cascade Strategy Execution Platform is an ideal tool for tracking and measuring the progress of your sales growth plan. With the Cascade platform, you can easily set and track your KPIs, monitor progress, and make adjustments to your plan as needed to ensure faster, more efficient results.